Contact Advantage is an important part of the Reynolds and Reynolds Corporation, a private company with its headquarters based in the USA. As one of the world's largest suppliers of automotive software, Reynolds' primary business is to provide Dealer Management System software and professional services to dealerships worldwide. Its vast array of fully integrated software is used to manage sales, aftersales, operations and logistics. Comprising solid and secure enterprise wide solutions with exciting, innovative and integrated front-end solutions.
Contact Advantage’s Claro application is a shining example, integrated bi-directionally with the POWER DMS, meaning data is shared across two platforms, in a way that is entirely invisible to the end user. Being part of this much bigger Corporation means Contact Advantage can always be quick, nimble and agile, whilst having full access to substantial resources in the background, which add significant value to the overall integrated solution provided to the end user.